In the final episode of this month’s “best-of” series, Kathi is inviting us to the virtual kitchen of co-host and stealth platformer Michele Cushatt. In the first episode of this series we learned about where to start when we want to be a writer, followed by how to wake up and write 500 words. The third and fourth episodes were all about finding our niche. Now, the wisdom continues as we close this series with a conversation about platform. While these two friends have much in common, their approach to platform is very different. Michele shares her platform journey, and the pair chats about the importance of embracing your individuality and being true to your own brand. If you struggle with how to effectively serve your audience with your message, you’ll want to listen in as Kathi and Michele explain:
- The definition of “platform”
- The difference between self-promoting marketing and a passion-fueled platform
- Three questions to ask yourself when engaging with your audience
Meet Your Hosts
Author, Speaker, Communicator Academy Creator and CEO
Author, Speaker, Mastermind Coach
As an experiened keynote speaker and emcee, Michele Cushatt’s speaking experience includes Women of Faith, Compassion International, and various retreats, conferences and events held across the country. She has also led radio, video and audio recording projects.
She co-hosted with Michael Hyatt on the popular This Is Your Life podcast. In addition, Michele serves as part of the Dynamic Communicators International leadership team, led by best-selling author and sought-after speaker Ken Davis.
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Kathi Lipp and Roger Lipp explain who they have on their team to help them with their finances, and what the role of each person is.
253 How to Handle Money for Creatives (and those who love them): Episode 3 – How Kathi and Roger Have Set Up Their Business Finances
Kathi Lipp and Roger Lipp explain how their Profit First accounts are set up, and what percentage of their income goes in which account.
252 How to Handle Money for Creatives (and those who love them): Episode 2 – How to Set Up Your Business Finances
Kathi Lipp and Roger Lipp talk about the challenges of managing finances and introduce the concept of Profit First.