Mar 14, 2022 | Audience, Business, Platform, Podcast, Profit, Pursuing Your Dreams
Listen In Are you an author intimidated by the idea of creating a business plan? There are a lot of complicated options out there, but Kathi and Roger Lipp offer a simpler solution for authors! In this episode, they will help you think through: Realistic plans and...
Feb 28, 2022 | Audience, Marketing, Platform, Podcast, Pursuing Your Dreams, Social Media
Listen In What kind of content will help your reader move from where they are to where they want to be? In this final episode in their Creative Content series, Kathi Lipp and digital marketing expert Erin MacPherson are here to help us make a plan to create content to...
Feb 21, 2022 | Audience, Marketing, Platform, Podcast, Social Media, Writing
Listen In Are you trying to create engaging content? Today, Kathi Lipp is back with Erin MacPherson, an author and marketing strategist, to discuss how to create content that grows your audience but also serves them. In this episode, Kathi and Erin talk about: What...
Dec 13, 2021 | Audience, Platform, Podcast, Writing, Writing at the Red House
Listen In Why is serving your audience so important? And how do you build community around your message? If you could use some coaching on how to build community with your audience (and future readers), then you are in for a treat! Today Kathi is talking with author,...
Nov 29, 2021 | Audience, Business, Platform, Podcast, Social Media, Writing at the Red House
Listen In When you are starting from scratch, a new Facebook group can take a big investment of time. You may worry — Is it growing? Is it failing to grow? And what should you do about it? This week Kathi is back with Facebook groups guru Tonya Kubo in Part Four of...
Nov 22, 2021 | Audience, Business, Platform, Podcast, Social Media, Writing at the Red House
Listen In Have you started a Facebook group and now you don’t know what to do next? If so, listen in as Kathi and Tonya discuss some of the main ways to effectively add value to your Facebook group. In Part Three of this series, Kathi and Tonya share: How the value of...
