Feb 28, 2018 | Blogging, Marketing, Website
By Laura Christianson In my first article in this series on websites, we took a big picture view, looking at five ways to ramp up your website’s “curb appeal” or attractiveness factor. Today, we’re focusing on the Home page, where visitors usually land first. A Home...
Dec 13, 2017 | Blogging, Marketing, Website
By Laura Christianson Laurie is a soon-to-be blogger who’s diligently searching for the perfect web address to represent her new author brand. Or, as she puts it, “I’m banging my head against my desk. Repeatedly.” The head-banging is because the domain Laurie wants –...
Oct 17, 2017 | Blogging, Marketing, Website
By Laura Christianson I clipped on my lapel mic, pressed “Play” on the digital recorder and took a deep breath. “Welcome to How to Create a Dynamite Website.” I noticed a few stragglers slipping in the door with worried looks on their faces. “What’s wrong?” I queried....